Early in my massage career some customers worked me over, and I dropped my massage rate for them. My guess is that a big part of me discounting my massage rate came from a lack of confidence. You may feel the same way if you’re a compulsive massage rate discounter, too. But I’m going to [...]
Am I introverted? OMG, put a laptop with a WIFI connection in my massage room and you won’t see me for a month. Basically, that’s how I ran my massage business when I first started. I’d sit in my office at The Edge (a local fitness center) writing on my laptop with my door half-open. [...]
I’m a crappy dreamer. Seriously. I mean I’ve got no problem starting a dream (massage business dream included), but what happens next always gets me in trouble. And what happens next is this: Inevitably, I hit a bump in the road, and I jump to next dream. Basically, I’m a dream jumper. And when I [...]
You may be surprised when I tell you that the most important tool in my neuromuscular toolkit is not a T-bar. My most important tool is actually a strategy. And it has helped my clients get out of pain (and save money) far greater than any other tool I use. It’s called Perpetuating Factors. What [...]
