There are benefits to treating a tight/tender area with very precise pressure. One, you can sometimes only find the “That’s it!” spot with very precise pressure. Another is that very precise pressure is a more thorough treatment than a massage with less precision. Most clients appreciate thoroughness. If you’ve backed off very precise pressure because [...]
The TheraPress Trigger Point Massage Tool (say that 10 times fast) is a massage tool that I’ve grown to like once I figured out how I could adapt to some of its design challenges. Challenges When Using a TheraPress Trigger Point Massage Tool First, it’s a heavy tool. Believe it or not, an ounce or [...]
How do you complete Google My Business Questions & Answers when a customer hasn’t submitted a question? You write the questions yourself and answer them. Wait, that’s deceptive, Mark. Well, first of all, you’re not claiming that a specific client, like Terrance, asked you a specific question. And if you’re approaching Google My Business (GMB) [...]
Need a massage advertising idea that is free and easy to do? Put a picture with a caption on your Google My Business (GMB) page using your cell. When I was scraping along as a massage therapist, I used to think that if only I could get in front of potential clients I’d win a [...]





