I hear this all the time from massage therapists who have been around the block: I know I’m a good massage therapist, so why can’t I get more clients? I have a theory—you’re not getting enough at-bats and you’re not converting enough newbies to repeats. It’s a theory that proved to be the correct for [...]
Start/Grow Massage Business (0 – 30K)
How do you get new massage clients? Be different (not crazy different; I’ll explain). Find referral sources. Demonstrate how you’re different to the referral sources. Advertise how you’re different on your website. Advertise how you’re different on your GMB page. Advertise how you’re different on signs. I know, you’ve been told to send out emails [...]
How can I promote my massage business? Market with demo massages. Make a website that stands out from the competition Follow Googles’s recommendations for optimizing a Google My Business (GMB) page to improve local search rankings. If you do these 3 things you’ll have a comprehensive “promoting your business” plan that covers both word-of-mouth and [...]
How do you get repeat massage clients? (1) Do a massage that sets you apart from the competition. (2) Have solid therapeutic rapport. (3) Have referral sources that send you new clients. (4) Create a COVID-19 safe environment. (5) Coordinate care. (6) Follow up after the first massage. Notice that none of the recommendations to [...]
